Take every opportunity to broaden your knowledge and experiences in your career. Gaining better insight is crucial, not only for the task at hand, but also for each decision’s impact on the bigger picture of your organization.
Customer surveys are valuable -- in more ways than you might think. Here's a step-by-step plan to help you gain a goldmine of actionable feedback.
Do you know how to fully leverage mobile to attract and retain customers?
In this video, Dex Media CEO and President Joe Walsh tells you how to organize—and defend—your customer list by building a digital database.
Gathering Voice of Customer information is just about the most useful (and least executed) of all marketing activities. Face-to-face interviews are costly in terms of time and effort, but they’re also of incredible value, ensuring your business is guided by what is important to customers.
How do you cut through the clutter of over-stuffed email inboxes and make sure your messages get read? Step one is to write great subject lines that persuade your email audience to open your messages because they’re right on target to meet customer needs.